SEO - Is SEO Garbage Or Gold?

For years there has been countless studies on perfecting SEO. For obvious reasons, SEO has been a main point of focus simple because once perfected, you're guaranteed an endless amount of traffic that will literally blow your servers. A number one spot on Google is absolute GOLD! 

SEO definitely isn't going anywhere anytime soon, it's a pretty valuable skill one can have if you're up to keeping up with Google's changes. For those of you who don't know, Google recently made a change to their algorithm which means they're different things Google now takes into account in order for you website to poster #1.

Unfortunately, Google can make these changes anytime they want which to me make SEO garbage! 

There are many other highly effective ways to advertise your website without even having to know SEO. How in the world are you suppose to SEO a site if Google changes their rules. That eliminates the set it and forget it ability of a website. You now have to go back to all the old websites and switch around content that was at one point and time perfect.

Not only do you have to alter the content on the website, you need to figure out exactly what Google is looking for now which can take a lot of work a ton of trial and error! There are simply too many other ways to generate traffic for a website than just SEO. This is really unfortunate and exactly why SEO is now looked at as SEO garbage. 

Some people will agree with me on this one, and some people won't. But, it's simply not very productive for an internet marketer that's not already making a huge paycheck to study SEO if Google is going to be changing things around. There are far too many other means of advertising that are free.

Now, perhaps if you're already making the big bucks and you have a little extra time on your hands, this SEO garbage doesn't seem so bad. It's probably a great idea to take your extra time and money and perfect it all over again. But, if that's not you, I'd stay away from trying to keep up with and perfect SEO for a while, or at least until Google makes up their mind.

So, SEO garbage or SEO gold? It's probably somewhere in the middle, but with new changes and a whole new SEO system to adapt to, I'll stick with SEO garbage!

Source: Ezine

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